What is the product about?

Developed by Bruce Walker, Money Formula is a web application that claims to generate income through marketing on mobile phones.

What is the product?

Money Formula appears to utilise marketing through mobile phone’s to generate income. In terms of the ins and outs of this process, it’s very difficult to ascertain exactly what the basis is. Bruce Walker instead prefers to talk about how he was given the product by one Peter Gramache, a secretive benefactor, on a USB drive. He also likes to talk about how much money you will make and even (rather patronisingly) how you need him and Money Formula to achieve happiness and success in life From what I can garner about how the product works it appears to utilise affiliate marketing (as many screenshots shown in the video show “results” from Clicksure) based on a quote of Bruce Walker’s about getting paid “whenever someone buys using their cell phone”. He also talks about how Money Formula exploits a back door and is allegedly hacked into 6 billion mobile devices.

What is the investment vs. the rate of return?

Money Formula claims to be free. You will however need to make a small “contribution” to Bruce Walker’s server costs of $49. There is a 60 day money back guarantee in the event you are unhappy with Money Formula. In terms of the return on your investment, they vary from the outlandish to the unbelievable. Bruce Walker claims that you can expect to earn $10,526 in your first day with his going up to anywhere between $56-71,000 per week. As the video progresses these amounts creep up to over $30,000 in a single day. The last claims of income are around $45,000 per day which is frankly, incredulous.

Does the product provide value for money?

If I actually believed that Money Formula worked as advertised I would naturally have no qualms about saying this is a product that provides value for money, unfortunately I don’t, so I can’t.

Conclusion

Money Formula has all the hallmarks of a copywriter’s imagination. From the tragic story about how Money Formula managed to turn round Bruce Walker’s life, through to his claims that only he can offer you happiness and financial freedom. Then there are the absurd amounts of money that is allegedly on offer. What this presents is a package that doesn’t really offer anything whilst managing to offer the world.

I find the lack of information on how Money Formula works very worrying and this combined with some of the marketing phrases used, such as “the old internet is dead”, just cements the image of a very uninformed product. All this comes together to create a product that I just could not bring myself to endorse, simply because despite the insistence of the marketing, I don’t believe any of it to be true.